In its latest move towards world domination, Facebook unveiled some pretty radical and exciting changes to its platform. Although the presentation was geared towards users and developers, there are several significant takeaways for marketers. It's important to note that these announcements suggest something much bigger than aesthetic tweaks. They signal a fundamental shift in the way people will be using social media going forward.

Improved Open Graph pushes apps into the spotlight

One of the major features announced last week was an improved Open Graph, which will allow users to watch video, listen to music and read news together, on Facebook, in real time. Facebook will be joining forces with a whol